Health Communication Specialization
The Health Communication specialization empowers students to design and implement effective communication strategies for health-related issues, leveraging both traditional and emerging media. Students explore diverse research methods to understand the impact of health communication on individuals and communities, while gaining expertise in how culture, social factors, and digital platforms shape health behavior and decisions. The curriculum prepares students to create impactful health communication campaigns, focusing on behavior change, public awareness, and the strategic use of new media to reach diverse audiences. With an emphasis on cultural sensitivity and regulatory frameworks, this specialization equips graduates to lead in the evolving field of health communication, making a meaningful impact on public health outcomes.
Skills
- Health Communication Research Methods
- Culturally Sensitive Health Messaging
- Digital Health Campaign Strategy
- Community-Based Health Engagement
- Big Data Health Insights
Specialization Courses
A minimum of three courses are required to earn this Specialization within the MA in Emerging Media degree.
- ME765: Health Communication Research
- ME750: Foundations for Health Communication
- ME755: Health Communication and Culture
- ME760: Health Communication Campaigns
For course descriptions, please see the Graduate Academic Catalog.